Privacy Policy

1. Who We Are

This Privacy Policy applies to RentvsBuy ("we", "us", "our"), operated at rentvbuycalc.com. We provide a free online rent vs buy calculator for users in the United Kingdom and United States.

If you have any questions about this policy, please contact us using the details at the bottom of this page.

2. What Information We Collect

RentvsBuy is a calculator tool. We do not require you to create an account, log in, or submit any personal details to use the calculator.

We may collect the following categories of information automatically when you visit our site:

• Usage data — pages visited, time spent on the site, browser type, operating system, and referring URL, collected via standard web server logs and analytics tools.
• Device and technical data — IP address, screen resolution, and language preferences.
• Cookie data — small text files placed on your device by us or third-party services including Google (see Section 4 below).

We do not collect your name, email address, financial details, or any information you enter into the calculator. All calculator inputs remain entirely in your browser and are never transmitted to our servers.

3. How We Use Information

Any data we collect automatically is used solely for the following purposes:

• To understand how visitors use the site so we can improve it
• To monitor site performance and diagnose technical issues
• To display relevant advertising through Google AdSense (see Section 4)
• To comply with legal obligations where required

We do not sell, rent, or share your personal data with third parties for their own marketing purposes.

4. Google AdSense and Advertising Cookies

We participate in the Google AdSense programme, which uses cookies and web beacons to serve advertisements on this site. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the internet.

Google AdSense may collect and use the following data:

• Your IP address and general location
• Browser type and device information
• Pages you visit on this site and other sites
• Your interactions with advertisements

This data is processed by Google LLC under their own Privacy Policy, available at policies.google.com/privacy. Google acts as an independent data controller for data it collects through AdSense.

Google is a member of the IAB Transparency and Consent Framework and complies with the EU General Data Protection Regulation (GDPR) and UK GDPR where applicable.

To opt out of personalised ads from Google and other participating companies, you can also visit youronlinechoices.com (UK/EU) or the Digital Advertising Alliance opt-out tool (US).

5. Cookies

Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:

• Strictly necessary cookies — required for the site to function. These cannot be disabled.
• Analytics cookies — help us understand how visitors interact with the site. We may use tools such as Google Analytics for this purpose.
• Advertising cookies — set by Google AdSense to deliver relevant advertisements and track ad performance. These include the __gads, DSID, IDE, and NID cookies.

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling certain cookies may affect the functionality of this site or the relevance of advertisements shown.

For more information about managing cookies, visit allaboutcookies.org.

6. Your Rights (UK & EU Users)

If you are located in the United Kingdom or European Union, you have the following rights under the UK GDPR and EU GDPR:

• Right of access — you can request a copy of any personal data we hold about you.
• Right to rectification — you can ask us to correct inaccurate data.
• Right to erasure — you can request that we delete your personal data where we have no legitimate reason to retain it.
• Right to restrict processing — you can ask us to limit how we use your data.
• Right to object — you can object to our use of your data for direct marketing or legitimate interest purposes.
• Right to data portability — you can request your data in a machine-readable format.

To exercise any of these rights, please contact us using the details in Section 9. We will respond within 30 days. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.

7. Your Rights (US Users)

If you are a resident of California, you have rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete it, and the right to opt out of its sale. We do not sell personal information.

Residents of other US states with applicable privacy laws (including Virginia, Colorado, Connecticut, and Texas) may have similar rights. Please contact us if you wish to exercise any of these rights.

8. Data Retention and Security

We retain automatically collected usage data for no longer than 26 months, after which it is deleted or anonymised. We do not store any calculator inputs entered by users.

We take reasonable technical and organisational measures to protect any data we hold. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Our site is served over HTTPS to encrypt data in transit between your browser and our server.

9. Third-Party Links

Our site may contain links to external websites, including links within our data sources section. This Privacy Policy applies only to RentvsBuy. We are not responsible for the privacy practices of any third-party sites, and we encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

RentvsBuy is not directed at children under the age of 13 (or 16 in the EU/UK). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in law, technology, or our practices. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

Continued use of the site after any changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy, please contact us: